Why Business Catalyst provides the best value for businesses

Why Business Catalyst provides the best value for businesses

Written by Vincent Gisriel on Feb 10, 2014

There are several website content management system platforms on the market and thousands of companies that can build your business a website. Some of the top CMS platforms that your business might investigate in the search for updating or developing a website are Wordpress, Drupal and Joomla. We performed the same search. Only we actually installed and tested all the platforms ourselves to find the best website solution to provide our website clients. In 2010, we made the decision to become a Premier Partner with Adobe Business Catalyst and develop websites exclusively on Business Catalyst platform. The Adobe Business Catalyst platform's backbone utilizes Microsoft.net, HTML, customizable CSS and incorporates JavaScript frameworks and jQuery. But it is the functionality of many different components that make BC quite unique.

Here are 8 reasons why a Business Catalyst website is a great investment.

  1. Business Catalyst is much more than a hosting service, it is Software as a Service (Saas). This means that the monthly fee includes automatic security and functionality upgrades every month, in addition to the regular hosting features like storage space, bandwidth and email accounts. No matter what website platform you decide to invest in, you'll have to upgrade that system. Usually you have to pay a web designer to manually perform the upgrade and make sure that any add-on components still work with the upgrade. With Business Catalyst you don’t have to worry, those upgrades are happening automatically behind the scenes. At no additional cost to you. Thus, providing your business with a website that is actually increasing in value.
  2. Business Catalyst can add value to your current site by integrating social media sites and constantly working in harmony with these sites to promote your business.
  3. Built in blog web apps allow you to publish posts about your company to keep site content fresh and help you climb with the search engines.
  4. BC's Email marketing can send up to 10,000 emails per month and include automatic sales responses to recognize customer loyalty. This system is always being updated with new functions to help you understand your business.
  5. Business Catalyst allows your business to create secure zones of your website so that you can provide customized customer support and offer premium content to paid or subscribed visitors.
  6. Your business can sell anything. Physical or digital goods can easily be added to your website and the integrated customer management system keeps track of your sales.
  7. The Business Catalyst platform’s API configurations can make almost anything possible with connecting with third-party systems.
  8. Your business will receive weekly reports and analytics from a intelligently designed dashboard that helps you understand which web pages are getting the most and least traffic and which products are selling and which ones aren't. This dashboard is constantly being re-vamped with new functions and easy to read data to help your grow your company.

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Why Business Catalyst provides the best value for businesses

Berlin MD Main Street
29 Broad St., Suite 101A Berlin, MD